The Body Shop is a high-profile global brand marketing naturally-inspired beauty products which remains core to the brand positioning with extensive community-traded ingredients sourced from local communities around the world.
The local franchise received the award for the best integration of values from The Body Shop International, recognising how the South African team has demonstrated a commitment to the Brand’s values. As part of the global brand, the local franchise is committed to upholding the core values of sustainability, including fair trade, community upliftment and non-exploitation of scarce resources.
The Body Shop was highly placed in the specialist health and beauty stores category in The Times/Sowetan Retail awards, and in the Sunday Times Generation Next awards for the coolest brands in health and beauty retailing.
The Body Shop corporate philosophy is “Nature’s way to Beautiful” which represents the Body Shop’s unique and highly regarded heritage.
The Body Shop product range includes body care, bath and shower (led by their iconic Body Butters, first launched in 1992), skincare, make-up, men’s grooming range and fragrances, home fragrance, women’s fragrance, hair, wellbeing-products for massage and aromatherapy, gifts and accessories.